- I loved Dave Coriale's IGNITE on technology trends and innovations. If you read this blog at all, you know I'm a huge proponent of MIT's Technology Review. Dave's presentation highlighted why. We all need to be shaken out of the comfort zone of what we know and can see coming on a regular basis. Is your association going to use 3-D printing to make a new kidney for someone? Unlikely, but knowing that that's possible can help you think in new ways.
- The changing role of IT, or more specifically recognition of the changing role of IT. IT hasn't been "that weird guy down in the server room" for a long time. But it seems like both IT staff and the rest of the organization know that on a conscious level now, and, because of that, are able to focus on how IT supports the entire enterprise and can and should be a strategic partner.
- "Big data." Curious about what "big data" is? IBM (and they should know) has a free ebook. I would say that it's premature for associations to talk about "big data," though. I don't think we've conquered small data yet. What are we waiting for?
- Lots of talk about measuring member engagement, what to watch out for, and how to turn engagement into revenue. We're talking a lot about this, but I'm not convinced anyone's doing it well. Yet. One of the key problems I see is that staff assigns the points for various activities, and what *we* think is important may have no bearing on what *members* think is important.
- Finally, the best statement of the entire conference was the last thing closing keynoter Dion Hinchcliff said: "Become a change agent/revolutionary. You probably won't have your job in its current form for long anyway."
07 December 2012
My Top 5 Takeaways from this week's ASAE #Tech12: