06 June 2012

What I'm Reading

  • Getting something to go viral is hardly a lock, but you can increase your chances.
  • You know how email's for old people? Turns out Facebook is, too.
  • Acronym has recapped key takeaways from day 1 and day 2 of the recent Marketing, Membership and Communications Conference.
  • Shelly Alcorn brings us up to speed on for-benefit corporations.
  • What do your customers REALLY want?
  • Is your association ready for the coming demographic shift?
  • "We're open minded!" Fact or fiction?
  • How disruptive innovation can change your career.
  • Is Twitter better than Facebook for brands?
  • You want to REALLY change your workplace? Try talking instead of training.
  • Since I was on vacation last week, I read the two latest books in Barbara Hambly's Benjamin Janvier mystery series: Dead and Buried and The Shirt Off His Back. Being in New Orleans makes me crave books set in or about characters from the city. I'm also in the middle of Dan Roam's The Back of the Napkin in preparation for the next Association Chat bookclub meeting on June 14. You are going to join us, right?

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